1.541-918-1180 info@lifesview.net
 
Month: January 2017

Ebooks and the entrepreneur

No Comments

Most home business opportunities are overdone and oversaturated. With most home based business opportunities that are promoted in magazine and websites the options are all the same; start a day care center, become a personal shopper, site at home and stuff enveloped and so on. While a dedicated person can make income, and sometimes great incomes, from such ideas, the market can only handle so many work at home personal shoppers. Ebooks however, are in a market that is only just starting to see entrepreneurial interest. Ebook authors are starting to be called ‘info entrepreneurs”. They compile high quality information or write their own fiction ebooks and sell them online. Some people are able to secure very comfortable full time careers from this, and yes, they do it 100% from their own home.

Ebook Entrepreneurship

Being an ebook entrepreneur is no easy feat. It will require long hours of research and writing, web design and gaining a little knowledge about ecommerce. However, the payoff could be huge. And unlike many other home based businesses you won’t be limited to your region. The beauty about ebooks is that you can publish them and then distribute them throughout the world. You could get orders from Indonesia, Canada, USA, France and so on. This global opportunity doesn’t apply to many other work at home opportunities.

Ebook Stores Don’t Open & Close

Another defining feature of Ebook Entrepreneurs is that they don’t have the regular 9-5 hours of operation. You will sell ebooks while you’re awake and while you sleep. Not bad huh? Most of the work that goes along with setting up an Ebook business is done in the beginning stages. This industry is front heavy, but after you set up your infrastructure you can continue to sell with very little daily maintenance.

Not Just For Authors

Likewise, ebook authorship is not just for authors. Anyone who has an interest in anything could write about their interest and convert in into an ebook. Some of the best ebooks are actually from unknown authors and some of the highest selling ebooks have been written by unknown authors who have a knack for online promotion.

If nothing else, Ebook publishing it is something worth consideration. Ebooks may not replace traditional paperback books, but they certainly are gaining popularity at a rate that should make all authors stop to think about how they could use ebooks to their advantage.

Ebooks are Alive and Well and Living……

No Comments

Have you been told that ebooks are dead? Have you bought into the lie that informational products no longer sell? DON’T!

It’s 2006. The start of a new year – with new goals, new aspirations and new hopes. Ebooks are not dead. In fact they are alive and well and living…… where? Well, that depends on you!

Information has always sold. It sells off line at large bookstores in the form of non-fiction how to books, financial success books, diet books, self improvement books, dog training books, and books for Dummies. Information sells online just as quickly and easily and with less hassle.

The customer receives his product immediately. A few clicks and his book is sitting on his desktop. No traveling through bad weather to the bookstore. No traveling to the second bookstore because the book is so popular the first store ran out. No back orders. No gas prices (ok – couldn’t resist that one!)

The author/publisher also has incredible benefits. No running out of product. No delivery cost. No duplication cost. Little to no overhead cost. An open world market available at your desktop.

Produce your product once and sell it as long as the information remains current.

Sell at auction. Sell it on a sales page. Sell it using affiliates. Sell it using viral techniques. Sell it while you sleep. Sell it overseas. Sell it with joint ventures. Give it away. Use ebook directories. Reformat it for hand held devices.

The possibilities are only limited by your imagination.

For instance…. a new wave of video e-mail is on the horizon. This is technology that will be available to all Internet users in just a few short years. Do you want to be on the forefront of this technological advancement? Write an informational product. Point people to different vendors. Use affiliate links in the book to increase your income.

So the ebook is alive and well and living on YOUR desktop, ready to be published online and ready for you to collect an income.

Information products have been around since books were first published and they are here to stay. Take advantage of the growth in our population and answer the questions that people have – then charge them for it. As long as you answer their questions, they will buy.

How to Market Your Ebook

No Comments

Writing and marketing your own ebook is an excellent way to help build your online and/or home business.

Being able to offer your own informative, quality ebook will establish you as someone who knows what they are talking about. This will earn you trust and respect and go a long way towards building your online presence.

People will start coming to you and your site when they need products, advice, support, help, etc. thus bringing you many more customers and /or subscribers.

There are many ways to market your ebook. Some of the best ways are listed below:

Put your ebook in your sigtag along with a free bonus. The free bonus will attract more people and bring in more sales.

Joint Ventures: Team up with other ebook authors or ezine publishers or webmasters to cross promote each other’s products or services. Agree to send referrals to each other and recommend each other’s products.

Use an excerpt from your ebook as an article and submit it to as many directories as possible. Be sure to mention your ebook in your resource box.

Search out quality targeted ezines and purchase solo or top sponsor ad spots.

Submit your ebook to as many ebook directories as you can. The more links to your ebook, the better.

Write a keyword rich sales page and optimize it for the search engines with meta tags and page title.

Offer two or three free bonuses with your ebook. make and offer that is very hard or impossible to refuse.

Ask a few people to write reviews for your ebook in exchange for a free copy. Post the reviews on your site.

Offer a free report as a lead-in to your ebook. People love free information and if you offer a quality report that gets them interested they very well may want to buy your ebook.

If you publish an ezine, ask other ezine publishers to swap solo or top sponsor ads. I prefer top sponsor ads but many marketers have said that solo ads get the most results.

Start an affiliate program and offer people a percentage to sell your ebook. One of the best places to do this is Clickbank. For a small fee you can set up your affiliate program and increase your sales many times over.

Offer the first chapter or two as a freebie. Be sure and leave them wanting more.

Visit message boards or join discussion groups to learn marketing strategies that have worked for other publishers and authors. If it works for them, it can work for you as well.

As with any marketing campaign, you have to stick with it. Be consistent. You cannot submit to a couple of directories and post to a couple message boards and then sit back and wait to get rich. Marketing is a daily commitment.

The possibilities are endless as to ways to market your ebook. Be sure and combine many of the strategies for one successful marketing campaign. Be creative and come up with new innovative marketing ideas. Find out what works and get started marketing that new ebook!